New Zealand All blacks
CAMPAIGN CTIVATION
OVERVIEW
Defining the identity for the elite World Championship events for the international governing body of boxing
Delivering creative and engaging content for New Zealand Rugby across digital content, social media and marketing launch their new OTT platfrom NZR+ inline with the World Cup
Final Shots
Creative content
SUMMARY
Delivering the magic
- Conceptualisation
- Designed and developed the key creative look and feel to reflect the brands bold style and TOV
- Copywriting
- I developed the main campaign headlines that reflected the sense of energy and visual style for the campaign ads
- Campaign roll-out
- Design and delivered a range of brand assets to give full reach to the campaign from OOH, in venue, POS and digital executions