Engaging campaign website delivering content for Nickelodeon and Argos fans

The website campaign was designed to engage with children and parents across some of the brands biggest stars! A joint venture with Argos, kids could purchase exclusive Nickelodeon toys where they would receive a special code. Once used on the Nick VIP website this would unlock a range of features from games to downloads!

SUMMARY

Delivering the magic

Discovery: The project was initiated with a range of workshops to understand a range of areas from brand guidelines to user personas and journeys
Wireframes and sitemaps: Design of visual sitemap and user journeys through the key pages, these were then developed in high-fidelity wireframes across a range of responsive designs
UI design: Creative design of website elements and pages including interaction design and key animations
Design systems: A robust and re-usable design system was developed to ensure scalability and consistency across the site

IBA

BRAND IDENTITY